Higher Earn Rate Beats Large Sign-Up Bonuses as Top Reason to Switch Rewards Credit Cards
MCLEAN, Va., March 27, 2012 /PRNewswire/ -- Earning more rewards for every dollar spent was the top reason card holders would be most likely to switch to another rewards credit card over large sign-up bonuses, according to the Capital One (NYSE: COF) Rewards Barometer.

Southwest Airlines And AirTran Airways® Enable Rewards Conversion Across Rapid Rewards® And A+ Rewards® Programs
DALLAS, April 23, 2012 /PRNewswire/ -- Southwest Airlines (NYSE: LUV) today announced that Members of its Rapid Rewards (Southwest Airlines) and A+ Rewards (AirTran Airways) frequent flyer programs are now able to transfer their loyalty rewards between the two programs to redeem for reward travel to 97 destinations*, including Mexico and the Caribbean.

Study: Not All Digital Moms Are Created Equal
NEW YORK, May 15, 2012 /PRNewswire/ -- Digitally connected moms can be divided into five types, each with different spheres of influencers, motivations, and preferences when connecting and sharing with others via social networks, according to a study released today by MWW Group (), one of the top ten global independent public relations firms.

Video: Caesars Entertainment Launches "Escape to Total Rewards," Unveils Next Generation of Total Rewards Loyalty Program
LAS VEGAS, March 2, 2012 /PRNewswire/ -- A line-up of A-list entertainers helped usher in a new era of excitement for Caesars Entertainment as the company celebrates the expansion of Total Rewards, the country's leading entertainment loyalty program.

New Study Released by Wahl Reveals How Hard Moms Really Work
STERLING, Ill., April 25, 2012 /PRNewswire/ -- While most people would agree that being a mom is hard work, new research commissioned by Wahl reveals that the role of mom is downright painful. The study, which examines the physical, as well as mental burdens of moms today, paints a clearer picture about just how demanding this role is and how those demands may be contributing to an overwhelming number of moms experiencing routine pain.